JIM CARROLLGOLF / SPORT / WHAT CHANGES NEXT
All case studies
2016 / Golf

PGA MERCHANDISE SHOW

Golf technology is moving beyond the scorecard.

At the Orlando industry show, Jim connected GPS, tracking, drones and golf-entertainment models to better experiences and new player growth.

PGA Merchandise Show: original case-study image 1PGA Merchandise Show: original case-study image 2

The strategic themes

  • GPS tracking
  • Drones
  • Golf entertainment
  • Social sharing
  • Digital instruction
  • New player growth

The original engagement story and images are published on JimCarroll.com.